Sofa Ad Creative

Ad Creative Skill Interpretation

This is a skill for full-platform native ad material creation, with the core concept being: One Brief → Multiple Native Platform Versions, rather than simply cropping one image to different sizes. Below are the key points:

🎯 Core Workflow (6 Steps)

1. Identify Platform + Objective → Brand awareness, promotional conversion, customer acquisition, downloads, engagement—different objectives determine information priority and CTA intensity.
2. Industry + Brand Identity → Different industries have their own visual language (e.g., beauty uses rose gold, tech uses blue and white, restaurants use warm tones).
3. Asset Inventory → The most critical question: Are there real human faces? This determines the creative ceiling.
4. Composition + Color Palette → Establish visual hierarchy: Primary Focus → Supporting Elements → CTA Area.
5. Platform Adaptation (Most Critical Step) → Independent composition for each platform, adhering to safe zones, text rules, and platform tone.
6. Generation + Self-Check → Generate each variant independently, then run Self-QA gatekeeping.

🎨 Significant Platform Rule Differences

🏭 Visual Rules for 8 Major Industries

Beauty/Fashion, Tech/SaaS, Restaurants, Fitness/Health, Education, Real Estate, E-commerce/DTC—each industry has its own color palette, composition, font, CTA style, and pitfalls to avoid.

🚫 Prohibited Terms in Prompts

When writing prompts, you must not include platform names (Instagram, TikTok, etc.), ad terminology (ad, sponsored, etc.), or tool names (Canva, Figma, etc.). Use universal visual descriptions instead. For example:

• ❌ Instagram Feed Ad → ✅ Product promotion image, vertical 4:5, polished lifestyle aesthetic

Additionally, there is a mandatory positive clause: When the subject is packaged products, you must explicitly preserve the original printed text on the packaging; otherwise, the AI may erase the brand name.

💡 Performance Benchmarks

• Platform-native creatives vs. generic creatives → +35% engagement
• TikTok native vs. TV ad style → +50-70% engagement
• Ignoring platform customization → -10-15% conversion

🔄 Refresh Cadence

TikTok materials have a lifespan of only 3-7 days, requiring 2-3 variants weekly; IG/FB last about 2-6 weeks; Pinterest can last up to several months.

Simply put, this skill enables me to create ad graphics by: first understanding your product and objective → selecting the correct industry visual language → creating independent compositions for each platform based on dimensions/safe zones/text rules/tone → finally self-checking and delivering. There’s no cutting corners with a "one-size-fits-all" approach.

If you have any ad materials you’d like to create, just let me know the product, platform, and objective 🎯

I see this image—a cream-colored tweed armchair with rounded arms, excellent texture, and an overall soft, organic curved design.

What would you like to do with it? For example:

• Use it as an e-commerce main product image / scene image
• Generate advertising materials
• Adjust the background / change the scene
• Other uses

Let me know your direction, and I'll help you proceed.

Okay, got it—e-commerce product main images and scene images first, then ad materials.

Before we begin, I need to confirm a few key details to help you create precise assets:

Okay, all three skills are loaded. Now let's outline your requirements:

Step 1: E-commerce Product Images (3 Standard Set Images)

• 🖼️ Main Image — Product photo with a clean background (1:1)
• 🔍 Detail Image — Showcasing material/craftsmanship selling points (4:5)
• 🏠 Scene Image — Product in a realistic space setting (4:5)

Step 2: Advertising Materials (Confirmation Required)

Before we begin, a few key pieces of information need your confirmation:

Okay, information is all set:

• Platform: TikTok (9:16 vertical format)
• Goal: Seeding interaction (product features + authenticity, soft CTA)
• Product: Cream-colored bouclé round swivel armchair

I will now generate in two steps:

Step 1: E-commerce Product Images x 3

1. 🖼️ Main Image (1:1) — Pure background product shot
2. 🏠 Scene Image (4:5) — Display in a real-life space
3. 📐 Detail Image (4:5) — Close-up of material texture

Step 2: TikTok Seeding Ad x 1 4. 📱 Vertical native-style (9:16) — Mobile-shot feel, authentic home corner

All referencing your original product images, generation starting now: